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Use Google Ads to quickly get in front of buyers searching for your product or service.
Stop paying for clicks that go nowhere.
Clicks are easy to buy. Customers aren't.
Most Google Ads accounts bleed money on irrelevant searches, broad match disasters, and landing pages that don't convert.
We audit every dollar, kill the waste, and build your campaigns around searches that actually lead to sales.
Know exactly what your ads produce.
"It's hard to measure" is what agencies say when they don't want you looking too closely.
We set up proper conversion tracking from day one. You'll see exactly which campaigns, keywords, and ads generate leads and revenue—not just clicks.
No mysteries. No fuzzy math. Just clear ROI.
Spend less. Convert more. Scale what works.
Throwing more money at Google doesn't fix a broken campaign.
We optimise relentlessly—cutting waste, improving quality scores, testing ads, and refining targeting until your cost per lead drops and your conversion rate climbs.
Then we scale what's working. Profitably.
Frequently asked questions Google Ads management
Depends on your industry, your competition, and what a customer is worth to you.For most NZ businesses, we recommend starting with at least $1,000 month in ad spend.
a Less than that and you're not getting enough clicks to learn what works. Some industries (legal, finance, trades in competitive areas) need more. Some need less.
We'll tell you straight on the strategy call if your budget matches your goals—or if you're setting yourself up to fail.
Most clients see leads within the first 2–4 weeks.
Google Ads can move fast when the setup is right. Unlike SEO, you're not waiting months to rank. You're paying to be at the top now.
That said, the first few weeks are about gathering data and optimising. By month two, we're scaling what works and killing what doesn't.
No.Month-to-month. Always.If we're not making you money, you should leave. We'd rather earn your business every month than hold you hostage with a contract. Most clients stay because the results speak for themselves—not because they're stuck.
Yes. 100%.It's your account, your data, your conversion history, your audience lists.
We manage it, but you own it.If we ever part ways, everything stays with you.
We don't hold accounts hostage like some agencies do. That's shady. We don't do shady.
Usually, yes. Sometimes it's a few strategic tweaks—tightening keywords, fixing tracking, improving ad copy.
Sometimes it's a full rebuild because the foundation is rotten.
We'll audit what's there and tell you honestly: fix it or start fresh. Either way, you'll know exactly what's wrong and what we're doing about it.
Trades, professional services, eCommerce, B2B, hospitality, health and wellness—pretty much any business that wants more leads or sales and can handle the growth.
We've run campaigns across dozens of industries in NZ. If people are searching Google for what you sell, we can help you show up. If we're not the right fit, we'll tell you. No point wasting your time or ours.
Our Google Ads Build & Management Process
Learn your business and goals
Before we touch your account, we figure out what success actually looks like.
What's a lead worth to you? What margins do you work with? What does your sales process look like?
This shapes everything we build.
Audit your current account (or start fresh)
If you have an existing account, we dig in. What's working? What's bleeding money? What's been ignored?
If you're starting from scratch, even better. No bad habits to undo.
Build campaigns around revenue, not vanity
We structure campaigns to capture high-intent searches—people ready to buy, not just browse.
Tight keyword targeting. Negative keyword lists that actually work.
Ad copy that qualifies clicks before they cost you money.
Set up tracking that tells the truth
No conversions, no optimisation. We set up proper tracking so you can see exactly which keywords and ads drive leads, sales, and revenue.
If your tracking is broken, we fix it first.
Everything else depends on this.
Optimise your Google Ads relentlessly
Launching is just the start. We monitor on the regular, test constantly, and refine weekly.
Bid adjustments. Ad variations. Landing page tweaks. Negative keywords.
We squeeze every dollar until your cost per conversion drops and your ROI climbs.
Report in plain English
No 50-page reports stuffed with jargon.
You get clear monthly updates: here's what we spent, here's what it produced, here's what we're doing next.
Questions? Pick up the phone. We'll explain it like a human.
People work with us on their Google Ads because...
They're tired of agencies that spend first and ask questions later.
Some agencies treat your budget like a video game. More spend = more clicks = "success."
Meanwhile, your cost per lead creeps up and your phone doesn't ring any more than it did before.
We treat your budget like it's ours. Every dollar accountable. Every campaign tied to outcomes you actually care about.
Richard McLeod
CEO
Daniel Thomson
Director - Client Services
They've been burned by "set and forget" management.
You signed up for active management. What you got was a campaign launch and radio silence.
Maybe they check in once a month. Maybe they don't. Either way, your account hasn't been touched in weeks and performance is slipping.
We're in your account often. Optimising. Testing. Improving.
That's what management means.
They want results fast—and they want to understand them.
You don't have six months to wait and see if this works.
We build campaigns for quick traction. Most clients see meaningful results within the first 30 days—leads in the pipeline, phones ringing, revenue moving.
And we explain everything in plain English. No jargon. No hiding behind complexity.
Abi Croutear-Foy
Chief Growth Officer